原创《石油科技期刊读者群落和科学传播效应》：该文是关于科技期刊论文范文，为你的论文写作提供相关论文资料参考。
摘 要 科技期刊在科学传播中的作用不言而喻,然而实际上期刊编辑在办刊过程中对读者受众方面的研究却不够深入.研究认为,科技期刊需要对读者群落进行分解,同时逐步扩大受众范围.文章以《石油勘探和开发》为例,把读者分为国内专业读者、国际专业读者、交叉学科读者、决策领导层读者、现场产业技术人员读者、行业基层读者、社会读者等,能否牢牢抓住国内专业读者和现场产业技术人员读者是科技期刊的办刊基础,而能够吸引国际专业读者是提升国际影响力的前提,受到领导决策层的关注是期刊发挥政策导向和产业化的重要指标,而为交叉学科和行业基层读者阅读表明期刊的专业渗透和科学传播力较强,如果能够为社会读者所吸引,显示科技期刊的科学传播社会化达到了良好的效果.新媒体时代,有效应用微信公众平台和头条号等多种方式把科技文章科普化更是扩大了受众范围,使科技创新和科学传播比翼齐飞,助推国家创新战略顺利实施.
关键词 科技期刊；石油勘探和开发；读者群落；科学传播；国际影响力
中图分类号 G2 文献标识码 A 文章编号 1674-6708（2018）214-0003-04
A b s t r a c t The function of academic periodicals in scientific communication is self-evident, however, in fact, the research of periodical editors on readers ’ audience is not enough. It is believed that scitech periodicals should decompose the reader community and enlarge the audience scope. In this paper, "Petroleum exploration and development" as an example, to divide the readers into domestic professional readers, international professional readers, readers of cross subjects, readers of decision leadership, readers of field industry technicians, the readers of industry, and social readers, can we grasp the readers of domestic professional readers and on-site industry technicians as the basis for the publication of academic periodicals, and to attract international professional readers is the precondition of enhancing international influence, the attention of leaders ’ decision-making level is the important index of policy orientation and industrialization of periodicals, while the reading of cross subject and industry basic readers shows that the professional infiltration and scientific communication ability of periodicals are strong, if they can attract to the readers of society, It shows that the socialization of scientific communication of academic periodicals has achieved good results. In the new media age, the effective application of micro-credit public platform and the headline number and other ways to popularize scientific and technological articles is to enlarge the audience scope, make scientific and technological innovation and scientific communication abreast, and push forward the implementation of national innovation strategy smoothly.
K e y w o r d s academic periodicals； petroleum exploration and development； readership community； scientific communication； international influence
科技期刊的讀者是期刊的客户群,也是期刊生存的基础.在市场经济时代,读者其实可以理解为期刊的“上帝”.期刊一经出现,就把读者放在了重要的位置.国内期刊关于读者的研究论文非常多,有的甚至把读者放在了办刊的中心位置[1-10].以读者为中心的办刊思路在很多期刊进行了实践,也有一些期刊编辑对此持不同态度.我们在办刊过程中,及和很多期刊编辑交流中发现,很多编辑还是从学科专业出发、从内容出发,大多并未考虑读者的感受,特别是并未深入分析哪些读者会对发布的论文会感兴趣,如何根据不同的受众进行论文编辑.笔者认为,读者群落直接关系到科技传播的范围和效果,值得我们深入的思考,科技论文的科普化在不同场合被提及,但是效果并不显著,这主要是由于我们在读者群落上尚需要认真的思考.读者群落的分布非常重要,针对期刊的读者群落在传播方式上进行有针对性的设计安排,将有助于扩大和提升科技期刊的传播力和影响力,同时也有助于更大范围地科学传播,推动科技创新.
科技期刊论文参考资料：
结论：石油科技期刊读者群落和科学传播效应为关于本文可作为科技期刊方面的大学硕士与本科毕业论文科技期刊目录论文开题报告范文和职称论文论文写作参考文献下载。
